The Big Heart Blog
Marketing doesn’t have to feel complicated or disconnected from the work you care about. Here you’ll find thoughtful insights to help you build a website and online presence that feels clear, sustainable, and aligned with your practice.
Choosing a Platform for your Therapy Website
Choosing a website platform doesn’t have to be overwhelming. Learn the differences between WordPress, Squarespace, and MODX to make the right choice for your practice.
Working with Therapists for SEO
I often get asked by fellow therapists to help with their websites and search engine optimization (SEO). I'm always happy to help & there are always questions about what SEO even is. Let's get started.
Desmond Smith Photography
I've always loved photography. For the last several years, I've always had a camera with me on vacation, taking photos of interesting landscapes or architecture. There's something beautiful about capturing details like these.
11 SEO Tips for Therapists, Counselors, and Private Practice
When my marketing clients first reach out about having a new site created, they're not often thinking about one of the most important ideas related to launching a new website: Search Engine Optimization (SEO). It can be really…
Google Workspace and Confidential Email
Many of us in private practice use Google Workspace to manage our email, calendars, and even cloud storage because it’s a cost effective, HIPAA-compliant service. Recently, Google announced that an awesome new feature they had…
Don't Rely on Zoom to Be HIPAA-Compliant
With the majority of private practice mental health therapists moving to telehealth in response to the various Stay-At-Home orders, it seems appropriate to make a few points HIPAA-compliance and ethics as it relates to selecting…
How to Pick a Domain Name
If you're starting a new website, one of the most important aspects is figuring out what your domain name is going to be. So we're all on the same page, your domain name is what you see in the address bar of your browser when…
Should I Pass Credit Card Processing Fees on to my Client?
One of the most important things about running a private practice is making sure that you have a way to get paid for the services you provide. In 2018, there is no shortage of options available. If you’re just starting your practice,…